About Us
The Johan Cruyff Institute for Sports Studies aims to educate sports people from all over the world, as well as generating projects and ideas within the sports industry. Our different academic programmes and services are tailor-made for each and every reality. They have been designed by and for sports people with the aim of developing one of the best sports centres in the world. Our mission is to turn these people’s passion for sport into a profession; providing our expertise in managing sporting organizations, and offering tailor-made and quality services.
Company Culture
Goal
Our goal is to provide our students with the necessary tools to promote development from a global perspective so that they can turn their passion for sport into a profession.
Excellence in Sports Management
The commitment of our international group of professionals is to provide the best sports management training possible. Our goal is the personal growth of all participants. This approach demonstrates our clear intention to make a long-term contribution to the sports training sector. Our training is a safe bet in an ever-changing environment because we develop it according to the needs and idiosyncrasies of individuals and sports industry organizations.
Philosophy
We consider sport and training to be noble activities in which students must find opportunities for development. The classroom is the playing field for academic training, where teachers and students make a joint commitment to follow an interactive learning process. Every student is a player, colleagues are team members, and teachers are coaches. The goal is to give students the tools they need for personal development, as well as for fulfilling their dream of turning their passion for sport into their profession.
Please visit these pages to find out more about our company culture:
> Mission, values and methodology
 |
 |
History
Johan Cruyff initiated his support for elite athletes to balance sport and studies with the launching of the Johan Cruyff University Amsterdam in 1999. With discipline and perseverance 35 student-athletes completed their Bachelor in Sport Marketing. In 2010 we delivered study programs to more than 1500 students at various levels worldwide, all sharing a strong passion for sports. Currently our international network consists of 4 Institutes, 2 Universities (bachelor programs), and 5 Colleges (vocational education). The Johan Cruyff Institute has on-going projects in Peru, Brazil, Ecuador, South Africa, and the United States, among other countries.
Accreditation
|
The Johan Cruyff Institute for Sport Studies has been accredited by the International Association for Continuing Education and Training (IACET), which guarantees that our training is of the highest standard. |
The World of Johan Cruyff
|
“My experience tells me that sport organizations should be run by people who know the sports industry very well, and have the heart of an athlete” - Johan Cruyff - Founder Johan Cruyff Institute for Sport Studies |
Cruyff Management Inc.
Cruyff Inc. Management is responsible for protecting and managing the international image rights of Mr. Johan Cruyff. This supervisory organization orchestrates several private business initiatives worldwide. In order to support its ideological interests, Cruyff Management Inc. also oversees two social initiatives: the Johan Cruyff Institute and the Johan Cruyff Foundation.
Johan Cruyff Institute for Sport Studies
The Johan Cruyff Institute educates sports people worldwide by offering dynamic, innovative and practical programmes and services. International network activities and programs are supervised and supported by the Johan Cruyff Institute in Barcelona, Spain. Our network:
|
Johan Cruyff Institute
Johan Cruyff University
Johan Cruyff College
|
 |
Please visit the section Academic Area to find out more about our network.
Johan Cruyff Foundation
The Johan Cruyff Foundation supports sports-based projects for disabled children around the world and develops Cruyff Courts – playgrounds that provide safe places for children to play – that are accessible for everybody and stimulate sports. Further information: www.cruyff-foundation.org
For links to all initiatives, please visit www.worldofjohancruyff.com